Immersive entertainment is big business. The global immersive entertainment market was valued at over $100 billion in 2024 and is…
Tag: immersive
Primary Wave gears up for opening of Bob Marley Hope Road immersive experience in Las Vegas
Primary Wave Music is co-producing an immersive Bob Marley experience at Mandalay Bay Resort in Las Vegas, marking an expansion…
Saudi Arabia’s MDLBEAST unveils ‘A Thousand And One’ festival concept featuring electronic music, immersive storytelling
Saudi Arabia-based music entertainment company MDLBEAST is looking to expand the Middle East’s music landscape with the launch of a…